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Jochen Wirtz
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Jochen Wirtz
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5 books
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Services marketing
Christopher H. Lovelock, Christopher Lovelock et al.
Services marketing
Christopher H. Lovelock
,
Christopher Lovelock
,
Jochen Wirtz
· 1983 · 648 pages
Want to read
Essentials of Services Marketing
Jochen Wirtz, Patricia Chew et al.
Essentials of Services Marketing
Jochen Wirtz
,
Patricia Chew
,
Christopher H. Lovelock
· 2008 · 700 pages
Want to read
Intelligent Automation
Pascal Bornet, Ian Barkin et al.
Intelligent Automation
Pascal Bornet
,
Ian Barkin
,
Jochen Wirtz
· 2020
Want to read
Managing Relationships and Building Loyalty
Jochen Wirtz
Managing Relationships and Building Loyalty
Jochen Wirtz
· 2017
Want to read
Services marketing in Asia
Jochen Wirtz
Services marketing in Asia
Jochen Wirtz
· 2005 · 454 pages
Want to read
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