Nirmalya Kumar
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7 books
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Books
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- Marketing As StrategyNirmalya Kumar
- Brand BreakoutNirmalya Kumar
- India insideNirmalya Kumar
- Mak'et'ing e chipchung haraNirmalya Kumar
- India's global powerhousesNirmalya Kumar
- Value merchantsJames C. Anderson, Nirmalya Kumar et al.
- Assessing Reseller Performance for the Supplier's Perspective (Report No 92-101)Nirmalya Kumar