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Artful Making offers the first proven, research-based framework for engineering ingenuity and innovation. This book is the result of a multi-year collaboration between Harvard Business School professor Robert Austin and leading theatre director and playwright Lee Devin. Together, they demonstrate striking structural similarities between theatre artistry and production and today's business projects--and show how collaborative artists have mastered the art of delivering innovation "on cue," on immovable deadlines and budgets. These methods are neither mysterious nor flaky: they are rigorous,…
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Editions
2 editions- Ebook · English · 2007Pearson Education · 9780131517127
- Other · English · 2003FT Press · 240 pages · 9780130086952
Creative ability in businessCreation (Literary, artistic, etc.)BusinessManagementNonfictionProfessionalCréativité dans les affairesBUSINESS & ECONOMICS