Behavior mod

"A new generation of young psychologists are convincing powerful governmental and corporate organizations that humans can be controlled and coerced into almost any pattern of behavior if given the right stimuli and reinforcement. These are the followers of B.F. Skinner, the celebrated (some believe notorious) promulgator of the theory of behaviorism, a theory which denies the existence of free will and maintains that all behavior is programmed from the environment into the human machine. Torture or treatment? It's not always clear when behavior mod is used; it is a method both of hope and…