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Although its brown vans are on every block and its delivery service reaches more than 200 countries, UPS is among the world's most underestimated and misunderstood companies. For the first time, a UPS "lifer" tells the behind-the-scenes story of how a small messenger service became a business giant. Big Brown reveals the remarkable 100-year history of UPS and the life of its founder Jim Casey--one of the greatest unknown capitalists of the twentieth century. Casey pursued a Spartan business philosophy that emphasized military discipline, drab uniforms, and reliability over flash--a model that…
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Editions
2 editions- Hardcover · English · 2007Jossey-Bass · 256 pages · 9780787994020
- Ebook · English · 2007John Wiley & Sons, Ltd. · 9780787995461
BusinessNonfictionIndustrial management, united statesExpress serviceUnited Parcel ServiceUnited parcel service.Express service--united statesHe5903.u545 n54 2007