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Explains the core concepts and key theories in strategy and illustrate them with practical, managerial examples students can really relate to.

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Editions

7 editions
  • Hardcover · English · 2007
    Irwin/McGraw-Hill · 1 pages · 9780073137216
  • Hardcover · English · 2004
    Crafting And Executing Strategy: The Quest For Competitive Advantage
    Irwin/McGraw-Hill · 1 pages · 9780072884449
  • Other · English · 2013
    McGraw-Hill · 630 pages · 9780077137236
  • Other · English · 2012
    McGraw-Hill/Irwin · 944 pages · 9780078112720
  • Other · English · 2010
    McGraw-Hill Irwin · 9780070182608
  • Other · English · 2010
    McGraw-Hill Irwin · 9780077247690
Strategic planningCase studiesBusiness planningImplementationStrategische PlanungStrategisches ManagementEntrepriseÉtude de cas