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About
In the 14 years since it began in 1995, electronic commerce has grown in the United States from a standing start to a $228 billion retail business and a $3.4 trillion business-to-business juggernaut, bringing about enormous change in business firms, markets, and consumer behavior.
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Editions
14 editions- Hardcover · English · 2008Prentice Hall · 800 pages · 9780136006459
- Hardcover · English · 2004Prentice Hall · 9780321269379
- Hardcover · English · 2002Addison Wesley Publishing Company · 980 pages · 9780321122025
- Other · English · 2022Prentice Hall PTR · 9780137922208
- Other · English · 2012Pearson Education, Limited · 896 pages · 9780133071856
- Other · English · 2012Pearson · 813 pages · 9780138018818
Electronic commerceInformation technologyInternet marketingCommerce electroniqueMarketing sur InternetE-commerceTechnologie de l'informationMarketing
