Lovability

"Love is the surprising emotion that companies cannot afford to ignore. Lovability genuine, heartfelt devotion and loyalty from customers is what propels a select few companies ahead, leading to consistent growth and profitability. Think about the companies that you really care about and how they make you feel. Love is central to all human interactions, and business is made up of human interactions. Do the math and the solution is clear: love is central to business. Nobody talks about it, but it is obvious in hindsight that love is everything in all we work for and can even be measured. This…