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Chronicles the rise and fall of Michael Jackson's billion-dollar business, revealing how his pioneering merchandising practices and savvy investment strategies reshaped the monetization of fame while paving the way for future artists.
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Editions
3 editions- Paperback · English · 2017Atria Books · 304 pages · 9781476706375
- Other · English · 2014Atria Books · 304 pages · 9781476706382
- Other · English · 2014Atria Books · 293 pages · 9781476705965
Personal FinancePopular musicJackson, michael, 1958-2009African AmericansMusicEconomic aspectsAfrican American singersBiography