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"In 2011, the oldest members of the Baby-Boom generation turned 65 and became eligible for Medicare. Many have been collecting Social Security benefits since they turned 62. The transformation of the 55-or-older population continues with each birthday celebrated by the enormous Baby-Boom generation as it enters the older age groups. The new seventh edition of Older Americans: A Changing Market includes the latest statistics on the health, living arrangements, incomes, spending, and wealth of the 55-or-older age group"--Publisher description.

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  • Other · English · 2012
    New Strategist Publications · 374 pages · 9781461911234
StatisticsDemographic surveysConsumersOlder peopleOlder consumersConsumer behaviorSOCIAL SCIENCEBusiness