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"The father of Open Innovation is back, this time with his most expansive, most significant book yet. Open Innovation described a new paradigm for the management of industrial innovation in the 21st century: How useful industrial knowledge today is widely distributed around the world and firms must open up to work with external partners to commercialize internal innovations, and allow unused internal ideas to be taken to market by others externally. Chesbrough's forthcoming Open Services Innovation demonstrates how the open innovation approach applies to companies both in the service…
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1 edition- Ebook · English · 2011Jossey-Bass · 242 pages · 9780470905746
Customer servicesRecessionsTechnological innovationsHistoryService industriesResearch, industrial, management