"Based on evidence from a five-year, real time study of twelve radical innovation projects within ten major corporations - including General Electric, IBM, Nortel Networks, DuPont, and Texas Instruments - this book addresses seven managerial challenges large companies face in creating and sustaining radical innovation."--BOOK JACKET.
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Editions
1 edition
Hardcover · English · 2000
Harvard Business School Press · 261 pages · 9780875849034