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About
The explosion of social media blogs, social networking sites, and video sharing sites has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. This timely and practical book shows you how to harness the power of social media with crucial, proven tactics and strategies for every phase of online reputation management. Using step-by-step instruction and tested techniques, the expert authors unveil a detailed blueprint for building, managing, monitoring, and repairing your reputation.
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Editions
2 editions- Ebook · English · 2009John Wiley & Sons, Ltd. · 9780470355121
- Other · English · 2008Wiley Technology Pub. · 9780470190821
Computer networksPublic relationsCorporate imageCorporationsComputer TechnologyNonfictionCorporations, public relations