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"Why do Internet, financial service, and beer commercials dominate Super Bowl advertising? How do political ceremonies establish authority? Why does repetition characterize anthems and ritual speech? Why were circular forms favored for public festivals during the French Revolution? This book answers these questions using a single concept: common knowledge."--BOOK JACKET.
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Editions
6 editions- Paperback · English · 2003Princeton University Press · 144 pages · 9780691114712
- Hardcover · English · 2001Princeton University Press · 144 pages · 9780691009490
- Other · English · 2013Princeton University Press · 153 pages · 9781299311787
- Other · English · 2013Princeton University Press · 152 pages · 9781400846436
- Other · English · 2013Princeton University Press · 152 pages · 9780691158280
- Other · English · 2009Princeton University Press · 144 pages · 9781400831135
Rational choice theorySociology of KnowledgeCognition and cultureSocial aspectsCollective behaviorRites and ceremoniesKnowledge, sociology ofSocial choice