Covering all aspects of communication research, the book also explains the ethical issues involved in research and clearly sets out questions of objectivity, qualitative and quantitative approaches and the role of empirical research.
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Editions
5 editions
Hardcover · English · 1999
A Hodder Arnold Publication · 448 pages · 9780340731932
Paperback · English · 1999
A Hodder Arnold Publication · 448 pages · 9780340596852
