Book
Slave in a boxM. M. Manring

Slave in a box

1998210 pages
Be the first to rate
1 edition
HistoricalNonfiction

Track this book

You choose which shelves are public. Progress and read dates stay yours.
Sign up to track
Add to list

About

In Slave in a Box, M. M. Manring investigates why the troubling figure of Aunt Jemima has endured in American culture. The author traces the evolution of the mammy from her roots in Old South slave reality and mythology, through reinterpretations during Reconstruction and in minstrel shows and turn-of-the-century advertisements, to Aunt Jemima's symbolic role in the Civil Rights movement and her present incarnation as a "working grandmother." The reader learns how advertising entrepreneur James Webb Young, aided by celebrated illustrator N. C. Wyeth, skillfully tapped into nostalgic 1920s…

Reviews

Rating integrity

Healthy
Counted ratings come from accounts older than 7 days and were made on or after publication. Finished readers weigh ×1.0. Readers who have not finished yet weigh ×0.5. Did-not-finish ratings are shown but not counted.

Editions

1 edition
  • Other · English · 1998
    University Press of Virginia · 210 pages · 9780813917825
AdvertisingAfrican American women in advertisingHistoryQuaker Oats CompanySocial aspectsSocial aspects of AdvertisingStereotype (Psychology) in advertising20th century