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A fascinating, research-based look at the impact of social media on businesses and consumers around the world, and what's in store for the future Social Media. You've heard the term, even if you don't use the tools. But just how big has social media become? Social media has officially surpassed pornography as the top activity on the Internet. People would rather give up their e-mail than their social network. It is so powerful that it is causing a macro shift in the way we live and conduct business. Socialnomics charts this shift from the forefront. Brands can now be strengthened or destroyed…
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Editions
8 editions- Paperback · English · 2011John Wiley Sons, Inc. · 296 pages · 9780470638842
- Ebook · English · 2009John Wiley & Sons, Ltd. · 9780470522028
- Other · English · 2012Wiley & Sons, Incorporated, John · 336 pages · 9781118282786
- Other · English · 2012Wiley & Sons, Incorporated, John · 336 pages · 9781118284070
- Other · English · 2012Wiley · 336 pages · 9781118232651
- Other · English · 2012Wiley & Sons, Incorporated, John · 336 pages · 9781118287019
BusinessNonfictionElectronic commerceSocial mediaInternet marketingSocial networksSocial networkingOnline social networks