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The Bronfman family story is an improbable saga of larger-than-life personalities and bitter rivalries. "Mr. Sam," the man who made drinking whiskey respectable in the United States, built Seagram into the first worldwide liquor empire in the 1950s and 1960s. After Sam's death in 1971, his oldest son Edgar masterminded a major coup when he translated a small investment in oil made by his father into a 25% stake in the mighty DuPont company. But in the 1990s, Edgar allowed his second son, Edgar Jr., to indulge his ambition to become a media tycoon. He reinvested the DuPont stake in Universal,…
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Editions
3 editions- Paperback · English · 2007St. Martin's Griffin · 352 pages · 9780312332204
- Hardcover · English · 2006Thomas Dunne Books · 352 pages · 9780312332198
- Other · English · 2007Thomas Dunne Books · 352 pages · 9781429904124
BiographyBusinesspeopleDistilling industriesSeagram CompanyNew York Times reviewedBusinesspeople, biography




