The innovative mindset

"Behavioral Innovation demystifies the question of "What does it take to be more innovative?" by introducing the idea that innovation is much more of a behavior than a theory or corporate-defined initiative. Like any other behavioral change (losing weight, getting stronger, playing the piano, becoming a better partner), we can identify what we need to need to practice in the area of innovation to create a sustainable regimen that allows us to transform how we act, and most, importantly, reap the positive benefits from our behaviors. The book will include poignant, current case studies that…