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Argues that small changes can have big influential effects and identifies more than fifty of these changes in successful business case studies.
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Editions
3 editions- Other · English · 2014Small BIGGrand Central Publishing · 9781455584239
- Other · English · 2014Small BigGrand Central Publishing · 9781322112275
- Other · English · 2014Grand Central Publishing · 268 pages · 9781455584253
Persuasion (Psychology)Organizational changeInfluence (Psychology)Change (Psychology)Change (psychology)Influence (psychology)Persuasion (psychology)