Book
Tupperware, unsealedBob Kealing

Tupperware, unsealed

2008250 pages
Be the first to rate
1 edition
Historical

Track this book

You choose which shelves are public. Progress and read dates stay yours.
Sign up to track
Add to list

About

Postwar America was a period of tremendous innovation, in business and at home. Countless products were invented for and marketed to the housewife, promising to make her work easier, to make her home cleaner, and her family's life better. More than a half-century since its invention, Tupperware remains among the most memorable from those years of excess and optimism. While his product languished on department store shelves, eccentric inventor Earl Tupper sought a new way to market and sell his durable plastic storage containers. He found the sales revolution he was looking for in trailblazing…

Reviews

Rating integrity

Healthy
Counted ratings come from accounts older than 7 days and were made on or after publication. Finished readers weigh ×1.0. Readers who have not finished yet weigh ×0.5. Did-not-finish ratings are shown but not counted.

Editions

1 edition
  • Other · English · 2008
    University Press of Florida · 250 pages · 9780813032276
Plastic tablewareTupperware Home PartiesTupperware CorporationHome parties (Marketing)Plastic container industryHistoryTablewareContainer industry