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Why Fonts MatterSarah Hyndman

Why Fonts Matter

2016144 pages
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3 editions

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About

We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations.

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Editions

3 editions
  • Paperback · English · 2016
    Virgin Books · 144 pages · 9780753557235
  • Other · English · 2016
    Gingko Press Inc. · 144 pages · 9781584236313
  • Other · English · 2016
    Ebury Publishing · 9780753551912
Type and type-foundingGraphic design (Typography)Psychological aspectsTechnologyTypografieLayoutTextgestaltung