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"Why Not Win? is a front-row seat to how one man altered his thinking to transform his life. The book begins with his growing up with brown skin in the 1960s in segregated Montgomery, Alabama. Larry Thornton's artistry and work ethic got him attention at Coca-Cola, both for the good and the bad. He had to figure out a way to navigate this new world, where higher-ups praised him for his contributions but co-workers reminded him of his 'blackness.' While his success grew at Coca-Cola, Thornton did the unthinkable: set out to be the first African American to own a McDonald's franchise in the…
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Editions
1 edition- Hardcover · English · 2019NewSouth Books · 250 pages · 9781588383846
African americans, biographyExecutives, biographyAfrican americans in businessRacismSuccessAfrican American executivesBiographyAfrican American businesspeople






