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Apple, IncJason D. O'Grady

Apple, Inc

2009185 pages
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2 editions
Nonfiction

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About

Two guys named Steve, working in a garage, created a prototype computer designed to be different in a way no one thought possible: It would be easy to use. Those two Steves, one now a billionaire and still at the head of Apple, not only succeeded with that product, but they also broke ground in the business world in ways few thought possible: They proved you could not only have fun at work, but pursuing a capitalist dream could be hip. How did Apple do it? How did it go from making computers that made a difference but not much of a dent in the overall market to creating a device (the iPod)…

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Editions

2 editions
  • Ebook · English · 2010
    ABC-CLIO · 185 pages · 9780313362446
  • Other · English · 2008
    ABC-CLIO, LLC · 9780313362453
Computer industryInc Apple ComputerNonfictionReferenceIndustriesComputer IndustryBUSINESS & ECONOMICSApple computer, inc.