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"Are You About to be Fired by Your Customers?" "Has your company struggled with a weak or declining market position? Do you fail to respond properly to customers? Take note - your customers may be on the verge of firing you!" "Powerful economic changes are shaping our world, but no change is more pervasive than the subtle shift in economic power from the producer to the customer." "Companies that recognize this powershift and begin to create customer value will claim the competitive edge. Those who remain mired in complacency will not survive." "Clean Up Your Act - Now." "In this strategic…

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1 edition
  • Hardcover · English · 1994
    South-Western Pub · 280 pages · 9780538838474
Customer servicesConsumer satisfactionBusiness strategyBusiness/EconomicsBusiness & EconomicsBusiness / Economics / FinanceMarketing - GeneralCustomer Service