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An inside look at the transformative potential of the platform business model shares comprehensive explanations of how platforms use technology to match producers and consumers while unlocking hidden resources and creating new forms of value.
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1 edition- Other · English · 2016W.W. NORTON & Company · 336 pages · 9780393249132
Internet marketingStrategic planningInformation technology, managementTechnological innovationsOrganizational effectivenessOrganizational changeService delivery platformElectronic commerce