Selling outer space

In the early 1960s, the Kennedy administration's public campaign to sell Project Apollo met with little opposition from Congress, the media, or the public. Only in the aftermath of space disasters like the Challenger explosion have Americans seriously questioned the primacy - or even the need - for human beings to explore outer space. This book examines the Kennedy administration's rhetoric to understand why Project Apollo received so little opposition. Although the Kennedy administration advanced a number of political, scientific, military, and economic arguments for a manned moon mission,…