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The digital marketerLarry Weber

The digital marketer

Larry Weber
2014368 pages
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4 editions

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"Big data. Digital loyalty programs. Predictive analytics. Contextualized content. Are you ready? These are just a few of the newest trends in digital marketing that are part of our everyday world. In The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric, digital marketing guru Larry Weber and business writer and consultant Lisa Leslie Henderson explain the latest digital tools and trends used in today's marketing initiatives. The Digital Marketer explains: the ins and outs of this brave new world of digital marketing; the specific techniques needed to…

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Editions

4 editions
  • Other · English · 2014
    Digital Marketer
    Wiley & Sons, Incorporated, John · 368 pages · 9781118760819
  • Other · English · 2014
    Digital Marketer
    Wiley & Sons, Incorporated, John · 368 pages · 9781118760970
  • Other · English · 2014
    354 pages · 9781118760833
  • Other · English · 2014
    Digital Marketer
    Wiley & Sons, Incorporated, John · 9781306684897
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