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"Updated and enhanced in this new second edition, Dealmaking brings together negotiation and auction strategies to provide the jargon-free, empirically sound advice professionals need to close the deal. Harvard Program on Negotiation chair Guhan Subramanian provides a lively tour of both negotiation and auction theory, then takes an in-depth look at a hybrid theory, outlining three specific strategies readers can use in complex dealmaking situations. Along the way, he examines case studies as diverse as buying a house, haggling over the rights to a TV show, and participating in the auction of…
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Editions
4 editions- Other · English · 2020Norton & Company Limited, W. W. · 256 pages · 9780393358391
- Other · English · 2020Norton & Company, Incorporated, W. W. · 256 pages · 9780393541175
- Other · English · 2011W.W. Norton & Co. · 236 pages · 9780393339956
- Other · English · 2010Norton & Company, Incorporated, W. W. · 256 pages · 9780393077179
Negotiation in businessAuctionsEconomicsVerhandlungsführungMarktmechanismusAuktionstheorie