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Internet direct mailStevan Roberts, Robert W. Bly et al.

Internet direct mail

Stevan Roberts, Robert W. Bly, Michelle Feit
2000337 pages
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2 editions

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"Internet Direct Mail offers insight, advice, and step-by-step assistance from seasoned direct-marketing professionals who have experienced great success with Internet campaigns. Their expert guidance will help you make sound decisions about your offer, your creative, your list, your fulfillment, your method of measurement, and many other issues - allowing you to start and run a smooth, professional, results-oriented e-mail campaign."--BOOK JACKET.

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Editions

2 editions
  • Other · English · 2000
    NTC Business Books · 337 pages · 9780585377544
  • Other · English · 2000
    McGraw-Hill · 352 pages · 9780658001369
Electronic mail systemsInternet marketing