Reaching the interactive customer

"Reaching the Interactive Customer describes how these consumer expectations of interactivity impact and shape the new generations of "connected" personal electronics. These consumer expectations drive the evolution of "integrated services," which combine consumer devices, data networks, and applications. Integrated services provide an integrated solution for consumers, leveraging the strengths of the hardware platform and software capabilities. The book appeals to technical industry professionals in consumer electronics and networking software application designers, and to anyone who works…