Nonfiction
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Small business owners have limited resources and often forego publicity, which is vital for establishing credibility in their industry. Appearing in the media gives the business owner a third party endorsement and can be influential in gaining new clients and customers.
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Editions
2 editions- Paperback · English · 2014Morgan James Publishing · 150 pages · 9781630470333
- Other · English · 20149781630470340
Public relationsMarketingAdvertising & PromotionBUSINESS & ECONOMICSBusiness communication